KIM ULRICK

assistant secretary Communications Branch, Department of Communications

Kim Ulrick, assistant secretary Communications Branch, Department of Communications

Kim heads the Communication Branch in the Australian Government Department of Communications. Kim has worked in the public sector in communication, marketing, stakeholder engagement, ministerial and policy roles for over 20 years. Kim is responsible for corporate communication functions in the Department, including internal and external communication strategies, campaigns, media, digital and social. Kim developed the Department’s first digital strategy focusing on user centred design, using digital channels and content to inform and engage, and building internal capability. She is a passionate believer that simple and targeted communication and engagement is vital to the delivery of Government policies and programmes. In her down time she confesses to being a bit of geek and indulging in a spot of geo-caching.